The business benefits of building accessible websites

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'Three good reasons to make a website more accessible'
 
'So, there’s a legal requirement to make your services accessible and, let’s face it, an ethical reason to make sure your pages don’t discriminate.
 
However, it can be hard for a business to make budget available without seeing a potential return on the investment. Fortunately, I think there is a strong business case for ensuring the whole online community is equally served by your site.'

Reference: Kevin Gibbons is Director of Search at SEOptimise and guest blogger for Econsultancy.

 

Read more at:  Econsultancy

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